The rapid growth in the tractor industry has led to a high
demand for tractors, both new and old. The entry of a large number
of domestic and International players has made the new tractor
business very competitive, though the used tractor business
continues to be unorganized and is controlled by brokers and local
Mahindra Vishwas is a division of Mahindra Tractors that deals in
the used tractor segment. Mahindra is the first large company to
have set its foot in this business with an aim to give the used
tractor buyer all the facilities that a new tractor buyer gets.
The used tractor customer has to deal with a lot of anxieties
in his mind while buying the used tractor which can be as follows:
- Source: The person from whom
he is buying the used tractor. Unlike the case of new tractors,
which are bought from authorized dealerships of reputed companies,
used tractors are bought from and sold to brokers who may not be
- The right price: The
customer is unsure of the right price to be paid for the tractor.
This is where a first time buyer often gets cheated as he has no
one to guide him on the price he should pay for the used tractor.
- History of the tractor: The
customer is not aware of the history of the tractor he is buying.
The tractor could have been involved in an accident case or theft
case. In many cases the papers of the tractors are also forged to
make the tractor saleable.
- Condition of the tractor:
While the tractor is refurbished to make it look good from the
outside, the customer has no idea of the condition on the inside.
While the customer expects to take home a good tractor, he may find
later that the tractor fails to deliver on his expectation leading
to a great loss in the field and commercially as well.
- Warranty: Currently no
player in the used tractor business offers warranty. The cost of
any damage to the tractor after the purchase has to be borne by the
- Availability of finance: A
customer buying a used tractor has to make his own arrangements for
finance options. In many cases the customers are not able to buy
tractors because they are not able to arrange for their own
These fears or anxieties get taken care of when the customer
approached Mahindra Vishwas. After coming to Mahindra Vishwas he can
buy a good reliable used tractor with complete faith and trust and
experience a “Peace of mind” and great satisfaction.
Here is how Mahindra Vishwas makes it all happen:
- All Mahindra Vishwas dealers are authorized by Mahindra
and Mahindra Ltd to deal in used tractors. All the dealerships have
a complete sales and service facility with Company trained
mechanics and well trained salesmen.
- The customer will be given a tractor which has a clear
history with the authentic documents so the customer does not have
to worry about it later.
- The tractor is evaluated according to a comprehensive 81-
point check list which means that every tractor is thoroughly
checked before delivery to the customer. All Original and important
documents will be given to the customer at the time of delivery.
- Certified Tractors: Each tractor is certified by a Company
Engineer and awarded a star rating which signifies the condition of
- The tractor carries a Warranty for 1 Year/6 months/ 3
months depending on its age. (Conditions apply)
Easy finance through tie-ups with Banks and Non- Banking
Finance Companies: Mahindra Vishwas has tie up with multiple Finance
Companies and banks thus giving the customer access to a wide
variety of finance options.
coming to Mahindra Vishwas a customer gets Transparency, Trust, and
Peace of Mind free
Along with a good reliable
Note: The contents of this
manual are subject to change and revision without prior notice.